Because we all like to hear the sound of our own voice!Â Go aheadÂ promote yourself… Blogs enable you to articulate your viewpoints, knowledge and expertise on matters pertaining to your business and interests.
Blogging builds credibility. As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs. As such, you become an expert on it; as a consequence, more readers visit your site and more bloggers link to your blogs. As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page, or make you an affiliate, which pays for every referral generated from your blog site.
Blogging builds your market. Unless you are aÂ Celebrity, chances are, only your Mom,Â Â Friends and HouseÂ helpersÂ reads your posts.Â It really impresses people when you say â€œOh, Search Melo Villareal and you will find me anywhere in Google.â€ (some are not impressed thoughÂ LOL).Â Blogs give you an increased presence on major search engines, like Yahoo! and Google. A well-written, routinely updated, keyword-oriented blog can enhance your chances of garnering high rankings on search engine return pages.
Bloggers are more updated than non-bloggers… Just always keep in mind for Â possible business opportunity in everything you blog about.. The information that we get from blogs is usually weekâ€™s ahead of the press releases and newspapers because bloggers keep looking for new development areas to publish i.e. something which is very new. Discussions and interactions happen on the spot. So there is no delay of information sharing. Blogs act as Real time Forums and one may find answers to oneâ€™s queries with a fraction of a second.
Knowing more also means youâ€™re more likely to hear about interesting jobs coming open.
Networking is good for your career. Blogging will keep you in touch with a lot of interesting people and expands your view of the online world, providing new ideas for your potential business.
If youâ€™re a journalist like me, blogging puts you in good position in searching for stories to write about.Â For aÂ technologist, politician or anyone with a pulse and who doesnâ€™t know everything, blogs matter.
If youâ€™re in marketing, youâ€™ll understand that internet is the best advertising medium of all time. Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to augment current marketing tools and thus offer it for free.
Itâ€™s a lot harder to fight with a blogger because he has a public voice, because anytime, a blogger can shout out! Because blogs give you the opportunity to tell your story over and over, its a lot more efficient than a 30 second CNN news flash… believe me…
Blogging can be a very effective tool for yourÂ business or even you as an individual. Just be sure your blog is real without masking it a blatant advertisement or your message will be transparent and your blog won’t be read.