Search engine traffic will bring you most of your most valuable visitors. Customer may found your website when they were searching for a product or information using search keywords. Good Search Engine placement can convince your visitors to buy products and services and they are very likely to not only click through to your sponsorâ€™s sales page. There are 3 major search engines; number one Google, second Yahoo and third MSN.
Search engines love new content and they come back more often to your site if your site is updated often.
Adding regular content to your website has two advantages: it pulls new visitors who might have your RSS feeds published on their sites, and it also pulls search engines.
So how do you get your website listed, or indexed, with these search engines? The answer is â€œkeywords.â€ These are words found in your website that will attract your targeted market to your website when they are found in the search engines. Keyword research is very important. You will need to find keywords that are high in demand, many searches, and low in supply, less websites.
The secret to success on the internet lies in your keywords. The keywords in your articles pull people to your website. This is why a great emphasis lies on choosing the right keywords. Make sure to refine your keyword phrases and surely you will increase the visibility your website.
Keyword phrases are the building blocks to your website’s success. People are generally confident that they know the ideal keyword phrases for their websites. However, this is not always true. Sometimes the same keyword phrases give different implications to different websites. The best means of refining your keyword phrases would be by allowing your customers to suggest keywords that will best describe your business or company.
You can do this by going to http://goodkeywords.com and finding the keywords for your site. Then you can go to a program like http://wordtracker.com and find more specialized keywords. You can also use http://digitalpoint.com to help you find the niche keywords.
Check out your competition:
The first ten websites listed in the search engine, will be your competition and you should check out the links they have going to their site. If possible try to get these to your site also. This will help you to get a better position in the search engines. The most important way of linking is back links. You can get these by article distribution, to all the article directories. This will especially increase your page rank with Google and get you a higher position in their engine.
The number of backlinks to a new website buildup over time as the website builds its loyal base and establishes its presence. So it is natural for links to increase steadily with some minor fluctuations. It is unnatural for a new website to suddenly increase backlinks thousands at a time. This smacks of paid links, over-seo, or seach engine spamming. Google picks up on this quickly and may “sandbox” a site, penalize its ranking in the search results or ban the domain altogether.
Google will somehow give special preference to your content and resources for your visitors. Make sure you optimize your content at about 3% for Google and up to 5% for MSN and Yahoo. Also use anchor links to link your pages and for external links, these will utilize your main keywords and the search engine bots will easily follow them to get around your site and view every page for indexing.
Keep your site ever fresh by adding new content every week. This will allow the search engines and especially Google to index new pages and increase your Page Rank. These are just a few points to help you to keep a good position in the search engines.