Be your own boss with franchising!! Visit the 18th Philippine International Franchise Conference and Expo

Tired of slaving away at a dead-end corporate job with little opportunity for growth? Ever dreamed of starting a business? Perhaps franchising is the best business option for you.

For years now, franchising has been the business of choice for young entrepreneurs, proving that you don’t have to reinvent the wheel to become a businessman.

The 90% success rate in franchising proves that there is little need to venture out on your own and create a business from scratch. With the failure rate of start-up businesses at a staggering 75%, it is so much easier to duplicate an already successful business — no more hit and miss.

18th Philippine International Franchise Conference and Expo

And when carefully considered and diligently executed, you may very well become one of the thousand success stories in franchising.

Be in the business for yourself, but not by yourself, with the wide array of franchise investment opportunities that await visitors at Franchise 2010: The 18th Philippine International Franchise Conference and Expo (PIFCE) on July 14-18, 2010 at the SMX Convention Center in Pasay City.

Organized by the Philippine Franchise Association (PFA) and co-presented by PLDT Business Solutions and PLDT SME Nation, Franchise 2010 offers four events in one: a conference on July 14 and 15; a three-day expo on July 16-18; franchise seminars; and the Certified Franchise Executive (CFE) program on July 2 and 13, at the AIM Conference Center Makati.

Philippines Franchising Expo 2010

With theme “Getting Ready for the World,” the 18th PIFCE will usher in Franchise Asia 2011, that will feature the twin meetings of the World Franchise Council (WFC) and the Asia-Pacific Franchise Confederation (AFPC) to be held in Manila. PFA is the only franchise association in the Philippines that is recognized by the WFC and the APFC.

Expecting around 30,000 visitors from 335 exhibitors, Franchise 2010 will affirm the Philippines’ position as Asia’s global leader in franchising. “It will highlight the unlimited opportunities that abound in franchising, especially with high expectations on global financial recovery and the bullish projections on the local economy,” says Elizabeth Pardo-Orbeta, Wendy’s Philippines president.

Franchise 2010 is a joint undertaking between PFA and DTI, supported by the World Franchise Council and the Asia Pacific Franchise Confederation, with The Generics Pharmacy, Monterey, Bodega Site, Quali Plus International, Max’s Restaurant, Philippine Seven Corp., Goldilocks Bakeshop, PR Gaz Haus, Seaoil Philippines, Mister Donut, Francorp Philippines, Banco De Oro, BPI Family Ka-Negosyo, Jollibee Foods Corp., Red Ribbon Bakeshop, Chowking, Greenwich, Coca Cola Bottlers Phils., Pepsi Cola, Selecta, Blue Water Day Spa, IBM Phils., Montanara, Sports House, Adman Resources, Citibank – Cardplus, Bench, GMA-7, Philippine Star, Manila Bulletin, Business World, Business Mirror, Panay News – Western Visayas, Entrepreneur Phils.,, NU 107 FM, Mellow Touch, RJ 100, Franchise Asia, Global Integrated Media Ltd., SM Supermalls, Ayala Land, Inc., Araneta Center, Robinson’s Malls, Shangri-La Mall, Waltermart, Cebu Pacific, Mindgate Systems, Inc., and AM Cleofe Prints.

To know more about the event, visit and register on-line for special admission rates. Other details can be obtained from the PFA Secretariat at tel. nos. (02) 6870365 to 67, 09178320731, or e-mail For more information on the Expo, call the exhibit management team Global Link MP Events at (02) 750-8588 or e-mail

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